Fashion Category Management

On Campus Short Course Fashion Business

This module will equip you with the skills to turn your products into profit through developing strategies that meet consumer demands. Using a systematic and disciplined approach, learn how to manage product categories in the retail industry.

Overview
This module will equip you with the skills to turn your products into profit through developing strategies that meet consumer demands. Using a systematic and disciplined approach, learn how to manage product categories in the retail industry. This calculated business strategy is especially important for those in buying roles. This course will allow you to further learn the skills needed to create profitable merchandise assortment to meet customers’ demands. Funding Period: 1st March 2021 to end Feb 2024

The Details

  • FOR SKILLSFUTURE CLAIMS

    Registered Title: (Fashion Category Management )

    TPGateway Code:TGS-2022015441

  • total hours

    35:00

  • Mode of Learning

    On Campus

Curriculum

Course Duration

SSG Approved Training & Assessments Hours:35:00 Trainer Facilitated Hours (On Campus/Virtual):32:00 Self-Directed E-learning Hours:00:00 Assessment Hours:03:00
Objectives
  • Research on series of considerations a buyer must process when budgeting and planning categories
  • Present the rationale behind category management, how it helps rationalize products offered to the customers and supports profits for the retailer
  • Develop a category management strategy that supports a fashion entrepreneur market positioning
  • Develop a merchandise category product plan suitable for a target market in the fashion industry
  • Create a marketing plan to support the category strategy for a fashion enterprise
  • Evaluate the weekly sales report to monitor the merchandise category
  • Track the merchandise category performance and make recommend necessary actions
Who Should Attend
  • Assistant Merchandiser and Merchandise Manager
  • Designer / Assistant Designer
  • Fashion Sales Associate
  • Store Manager / Sales Executive
  • Buyer
  • Fashion Entrepreneur
Key Learning Areas
  • Category management strategy and process
  • Assortment planning process
  • Financial planning for merchandise categories
  • Retailers pricing strategy for different categories
  • Categories, sub-categories and assortments for cataloging
  • Merchandise category planning
  • Financial management’s 10-thought-process
  • Collaborative Planning, Forecasting and Replenishment (CPFR) Strategy and Planning
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