Retail Visual Merchandising

Course Description

The subject aims to give participants a comprehensive coverage of proven principles and practices in the field of retail visual merchandising.
Topics include addressing the importance of visual merchandising, to knowing one's business and methods to increase sales through effective display areas throughout the store, both internal and external

Who Should Attend

Targeted at retailers who wish to enhance their skills and those who have just joined the retail industry

Objective

To provide participants with basic knowledge, skills and understanding of retail visual merchandising.

To impart hands-on skills such that participants can apply the techniques to real life RVM practices especially in service-oriented industry such as retailing.

Outline & Schedule

Sub-Topics	Approximate Duration
ф Introduction to Visual Merchandising ф Creating Impressive Window Displays ф Understanding Principles of Displays ф Store Layout ф Selling & Non-Selling Space ф Practical lessons at shops ф Presentation & Review Session

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Course Code	:	RVM
Course Duration	:	16 Hours - 2 Full days
Time	:	9.00 am – 6.00 pm
Course Fees	:	Actual Cost	SDF Grant	Amount to Pay
		S$340.00	S$32.00	S$308.00 (TaFf Members)
		S$400.00	S$32.00	S$368.00 (Non Members)