Course Description

With growing trends of buyers asking for value added services, only factories who can offer design and product development services could compete in the global arena.  It is fast becoming a pre-requisite for factories to be able to offer such services to remain in the buyers’ matrix or selected suppliers. Garment Manufacturers have to develop their own product development team to meet the buyers’ requirements.  Factories that have already set up product development teams, would have got a head start to work with the buyers and designers to collaborate and better understand the buyer’s needs.  It is also imperative to create the most relevant collection at the shortest time for the buyers as lead time gets shorter.

Who Should Attend

Designers, Assistant Designers, Product Development Team, Assistant Merchandisers (doing product development), Merchandisers (doing product development)

Objectives

This course gives a general outline of the required modules to cover the various aspect of product development. From understanding your customers to the creation of designs, the course will articulate the various elements of product development and how to meet these challenges in the shortest possible time while giving the buyers the right product at the right time. Following areas will be covered under this course –

• Production Development & Design Process
• Fashion Seasons
• Fashion Cycles
• Differentiation of Categories & Sub categories
• Definition of Customer
• Market Research Overview
• Market Research – Websites
• Market Research – In Stores
• Design Boards
• Garment Types & Details
• Production Drawings
• Embroidery
• Understanding Technical Package
• Design Collection